Minneapolis, MN, July 20, 2020: CIBA Solutions, a consumer insights and business analytics company, announces its launch of proprietary software known as inSITE. inSITE is an Advanced Metadata Analytic Dashboards Portal that will change how sales and category professionals evaluate their business.
Brad Skeel, CIO of CIBA Solutions, says the newly-launched portal, “is going to allow our clients with the most advanced analytical insights in the market today. The metadata that we create through a complex process derived from Retailer, Syndicated, OMNI channel and Consumer data will give our clients the ability to provide amazing category insights to their Retails and Management. Additionally, inSITE significantly increases employee productivity which allows our client more time to drive business.”
Brad Bock, CEO of CIBA Solutions, says “inSITE will be critical in supporting our newly signed partnership with Marshall Associates, a retail business solutions company that offers a full suite of omni-channel services. CIBA Solutions will be serving in captain and advisership roles on behalf of Marshall Associates into Target Corporation. CIBA’s services (specifically inSITE) will be enlisted within this partnership to promote decisive buying and business decisions while optimizing retailer assets and growing their business within the marketplace. Now with inSITE, we can truly give our partners an unparalleled amount of data to help them grow in smart and effective ways, that are needed now more than ever in this new world we are all facing.”